When someone buys a home, they don’t just need a mortgage—they need insurance. Housing Market Ads lets you reach these clients before they start shopping around for coverage.
The Strategic Advantage
Real estate shoppers are in a decision-making mindset. They’re already budgeting for property costs, meaning insurance is naturally part of their financial planning. By placing your ads in front of this audience, you’re positioning yourself as the go-to insurance provider at the perfect time.
Insurance Services That Benefit from Housing Market Ads
• Homeowners insurance
• Landlord insurance
• Property investment insurance
• Flood or natural disaster coverage
• Rental property protection
• Life insurance tied to mortgage coverage
Targeting That Works
With Housing Market Ads, you can run campaigns aimed at:
• Luxury property buyers needing higher-value coverage.
• New landlords who require rental protection.
• International buyers needing cross-border property insurance.
Example:
A Canadian insurance firm targeted overseas buyers purchasing in Toronto’s downtown market. They offered “Seamless International Property Insurance” through Housing Market Ads and saw a 35% increase in international policies sold.
Make your insurance business part of the property buying journey—advertise where the buyers are.
