Housing Market Ads vs Google & Facebook: What Works Best for Insurance Brokers?

Google and Facebook are massive, but they come with downsides—distractions, competition, and vague targeting. Housing Market Ads changes the game for insurance brokers by offering:

• Real estate-only targeting
• Verified buyer traffic
• Campaigns optimized for property-related services


Why it’s better for brokers:
• Facebook shows your ad to anyone. Housing Market Ads shows it to real estate shoppers only.
• Google Ads charge more for competitive keywords. Housing Market Ads offers $10 CPM flat-rate pricing.
• You skip the noise and focus on users at the perfect decision point—buying a property.


Pro Tip: Use banner creatives with simple headlines like “Buying a home? Don’t forget insurance!” and a CTA button linking to your quote form.

Housing Market Ads is a cutting-edge display advertising system designed for real estate-related businesses aiming to expand their reach. With advanced geo-location and property-type targeting, Housing Market Ads ensures that your business is visible to qualified buyers and renters.